Craftform

Work. Selected from more than a decade in SaaS, enterprise and consulting.

Slalom. 4 case studies.

A site team's candidate pipeline, with patients moving from discovery through pre-screening and screening to enrolment, and a panel tracking how representative the shortlist is
Acme MedicalFrom stakeholder interview to working prototype in 24 hoursDiscovery, rapid prototyping and testing ran as one AI-accelerated loop, taking each interview to a working prototype within 24 hours.
The ClaritaAI sales assistant home, with suggested and saved prompts beside a panel of notifications, meetings and tasks
ClariantOne AI platform from many proofs of conceptA global chemicals company had several generative AI pilots running in parallel. This work turned them into one platform.
Vanishing Emails branding beside a phone showing the carbon a user has saved
Vanishing EmailsEmails that delete themselvesPromotional emails sit in inboxes long after the offer has ended, and storing them has a carbon cost. This tool removes them.
The blue Genie sign on the front of a building with a boom lift platform beside it, under the words: Wait times down 50%, zero customer complaints. Slalom and Salesforce logos sit at the top.
GenieA contact centre that follows the sunA manufacturer operating on six continents moved its support teams onto a new AWS and Salesforce platform.

Workhuman. 5 case studies.

The Conversations dashboard, showing feedback, check-ins, goals and reflections in a masonry grid
ConversationsA performance product a million people usedWorkhuman's first performance product. It replaced the annual checkbox with continuous feedback, check-ins and priorities.
An employee's annual review, with their commentary and highlights drawn from the year
ReflectionsReplacing the end-of-year reviewClients would not buy a performance product without an end-of-year review. Reflections gave them one worth doing.
Usage guidelines and variations for the button component
TerraTerra, a shared design systemWorkhuman's design system. A colleague and I set its vision and built its base components. A team of more than thirty runs it today.
A diagram of a Sprint Block: one week of planning, three of design and development, one of QA and release, one to harden and measure
Conversations visionGiving a product team its direction backMonths of bespoke work for one client had blurred what the Conversations product was for. I ran the process that reset it.
A group of colleagues posing with inflatable instruments inside a large Design Fest picture frame
Design FestDesign Fest: 150 people, one dayA company-wide design sprint I created to show all of Workhuman how design works, and its largest collaboration project to date.

Glofox. One case study.

A phone showing a gym timetable with classes to book
GlofoxThe first release of GlofoxI was the founding designer of a fitness software startup that began as three people in a small office in Dublin.